Executive Summary - Research Strategy Intelligence

Leadership Team

Meet the Managing Partners

Led by partners who have authored more than 160 studies for organizations including Adobe, Google, IBM and Oracle.

Executive Summary managing partners

Stefan Tornquist

Managing Partner

Stefan Tornquist

Research leader and analyst with more than 20 years of experience building high-impact insight programs for global organizations.

Jim Clark

Managing Partner

Jim Clark

Research and thought-leadership specialist with more than 15 years of experience across technology, retail, media and financial services.

Our Research Team

The Team Behind The Ideas

Keith O'Brien

Thought Leadership Specialist

Morag Cuddeford-Jones

Senior Insights Analyst

Eagranie Yuh

Thought Leadership Specialist

Ellie Wilson

Project Editor

Mihai Andrei

Senior Video Editor & Producer

Yashraj Jain

Data Scientist

Sean Donnelly

Senior Advisor Insights

Company Updates

News & Insights

Profile

Stefan Tornquist

Managing Partner

Stefan has led research businesses for over 20 years, working with clients across a range of B2C and B2B sectors. As SVP of Research at Econsultancy and in previous roles, he has authored over 100 studies on technology, trends, consumer behavior and professional development, working with partners including Google, IBM, Microsoft, Oracle and SAP.

In 2010, Stefan helped launch the Digital Trends research series for Adobe, now the largest and longest-running study of its kind. His research and analysis have been featured widely in the industry press and mainstream outlets including AdAge, BBC, CNN, CNBC, NPR and The New York Times.

Beyond research strategy and execution, he brings expertise in product innovation, business transformation and professional development. Before becoming an analyst, he co-founded marketing infrastructure provider Bluestreak, now part of Dentsu. He is also the co-moderator and President of The Research Wonks collective of media and advertising researchers and data scientists.

Profile

Jim Clark

Managing Partner

Jim has led research and thought leadership programs for more than 15 years, working across sectors including technology, retail, media and financial services. At Econsultancy, he grew the partner research division into a £1.5M annual business, delivering studies for IBM, Marigold, Oracle, Sitecore and Tealium.

In 2018 he took over Adobe's flagship Digital Trends program, building one of the most widely cited studies in marketing and technology. Previously, Jim was Global Research Lead at Accenture Interactive, shaping marketing and customer experience strategy for Fortune 500 brands and advising leadership teams on digital transformation.

He led research teams at the IPA, Golley Slater and Mintel after starting his career in BBH London's planning department working with clients such as Google. He has authored more than 60 studies that have influenced executive agendas, with analysis featured on BBC News, in trade and mainstream press, and through keynote presentations at marquee conferences such as Adobe Summit and eCommerce Expo.

Profile

Keith O'Brien

Thought Leadership Specialist

Keith is a writer and content strategist with over 20 years of experience across editorial, agency and consultancy roles. He has served as Editor in Chief at PRWeek and Editorial Director at Haymarket Media, and ran Econsultancy's US digital transformation training program. He focuses on B2B thought leadership and executive content for organizations ranging from Fortune 50 firms to early-stage businesses.

Profile

Morag Cuddeford-Jones

Senior Insights Analyst

Morag is a journalist and editor with two decades of experience turning research into stories that resonate. Her bylines include The Times, Marketing Week, Econsultancy and Reuters Events, with expertise across digital marketing, finance and innovation. She brings clarity to complex evidence and finds the insight that connects it to an audience.

Profile

Eagranie Yuh

Thought Leadership Specialist

Eagranie is a B2B writer and strategist who turns complex topics into engaging narratives. She develops white papers, case studies and podcasts for enterprise SaaS and services brands across insurance, financial services and talent, linking story to positioning and measurable impact from idea through to distribution.

Profile

Ellie Wilson

Project Editor

Ellie is an editor and production manager who guides complex projects from concept to publication. At Econsultancy she led report production across major programs and has supported organizations including Quintet and Ilex. Her work spans commissioning, copy editing, layout and delivery, keeping teams aligned while maintaining editorial quality.

Profile

Mihai Andrei

Senior Video Editor & Producer

Mihai is a video producer and visual storyteller with two decades of experience turning complex ideas into content that connects. His work spans eLearning, brand films and multi-camera production for international organizations including Unilever, the European Commission and the US Embassy.

Profile

Yashraj Jain

Data Scientist

Yash is a data and research specialist who helps organizations find the strategic narrative within their evidence. At Econsultancy he spent five years shaping Adobe's Digital Trends program and has led studies for organizations including ACCA, DMA UK and CASE, combining research design with practical analytics.

Profile

Sean Donnelly

Senior Advisor Insights

Sean is a learning and research professional who turns deep insight into practical skills for organizations. At Econsultancy he led best-practice guides, research reports and executive training programs. His work at Dublin City University spans courses and industry partnerships, blending academic rigor with real-world experience.